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Esquire Italy Expands Presence at Men’s Fashion Week in Milan

The brand marked Men's Fashion Week with an art exhibition and a special print edition distributed on the ground.

PUBLISHED: Feb 4, 2026



Esquire Italy strengthened its position as a cultural leader with two initiatives that brought contemporary art and fashion into focus across exhibitions and editorial formats during Men’s Fashion Week in Italy.

From January 16 to 17, Esquire Italy presented ACT – IDEAS – IMPACT 2026, the second edition of its exhibition project dedicated to contemporary visual culture, open by invitation only at Upsilon Gallery in Milan. Conceived as a physical extension of the magazine’s editorial vision, the exhibition celebrated the artists who contribute original works each year to Esquire Italy’s inside covers, bringing editorial content into a curatorial dimension.

The exhibition featured works by Atelier dell’Errore, Ramona Balaban, Maria Cristina Cassanmagnago, Piero Golia, Vincent Grange, Aronne Pleuteri, Adrian Paci, and Edoardo Tresoldi. A central section was dedicated to Nico Vascellari, presenting eight works from his Broken Dreams series created exclusively for Esquire.

Developed in collaboration with BMW and Marchesi (Prada Group), ACT – IDEAS – IMPACT 2026 positioned Esquire Italy as an active participant in the cultural landscape, extending its influence beyond print to create direct connections between editorial thinking, artistic research, and lived experience.

The brand also expanded its presence during Men’s Fashion Week with the return of Esquire Fashion Weekly, a free 16-page tabloid distributed in Florence and Milan from January 13 to 17, during Pitti Uomo and Milano Moda Uomo.

The special edition explored menswear as a system shaped by economics, sport, and culture, covering topics including the Milan–Cortina Winter Olympics, shifting fashion geographies, market performance, key sectors such as leather and MICAM, new collections, and the creative forces behind the fashion shows.

Together, the exhibition and the tabloid showed how Esquire Italy leveraged Fashion Week as a high-impact cultural moment, extending its editorial voice across art, fashion, and on-the-ground storytelling.