Esquire marked a new phase of international growth with the launch of editions in Portugal, France and Malaysia, celebrated through a series of events attended by local partners, creatives, and industry guests. Spanning key growth regions, the launches reflect the continued evolution of Esquire as a global cultural platform — one that blends style, culture and world-class journalism with a distinct, locally relevant voice in each market.
Esquire France celebrated its launch in Paris with an evening at Le Grand Café, an iconic venue in the heart of the city on Tuesday, March 24. The event brought together key figures from media, fashion and culture, reflecting the brand’s positioning at the intersection of style, sport and contemporary conversation.
Led by Publisher and Editorial Director Bruno Danto, the French edition represents a significant step in Esquire’s expansion into the French-speaking market. The first issue features Charles Leclerc and Damso on its covers, setting the tone for a publication that blends cultural influence with global relevance.
The evening was supported by partners including Cadillac, Moë & Chandon, and Maison Crivelli, adding to the refined and contemporary setting of the launch.
On Thursday, March 26, Lighthouse Publishing hosted the official launch of Esquire Portugal, marking the debut of the brand in a market defined by a growing appetite for premium, culturally driven media.
Held at the Lighthouse Publishing offices in Lisbon, the event transformed the chic editorial space into an immersive party, bringing together contributors, collaborators and guests connected to the launch of the first issue. The evening unfolded through a curated mix of experiences—from instant photography moments by Xiaomi to cocktails by Olmeca Altos, alongside wines from Casa Ermelinda Freitas and catering by Tivoli Avenida Liberdade Lisboa—creating a lively yet refined atmosphere.
The launch introduces a premium, multi-platform brand designed to interpret global conversations through a Portuguese lens, combining rigorous editorial curation with a focus on style, culture and contemporary masculinity.
On Tuesday, March 31, Esquire Malaysia celebrated its relaunch, marking the return of the brand to the market in partnership with Heart Media Group. The event introduced Esquire’s renewed vision to local audiences, following its digital launch earlier in the year and the release of its first print issue in March.
The launch party was supported by a range of partners including Sia Seaplane, Santai Seaplane, Cortina Watch, Kia, Chivas Regal, Martell Cognac, Takami, Truefitt & Hill, and others contributing to a dynamic and elevated event experience.
